Sustainability, purpose, and a healthy lifestyle are popular terms used extensively in the advertising of products and companies. But what is really hidden behind these buzzwords?
SCIENCE . TECHNOLOGY
Sustainable and Healthy? The Industry's Tricks and Lies
3 × 45' (GER, ENG subs)
Companies have capitalized on the social movements towards sustainability by making their own labels seem like they pursue this goal. However, these are often cases of greenwashing and done without any quality control. Meanwhile, the markets for nutritional supplements and superfoods are booming. Are all these nutritional supplements truly necessary? How great are these exotic superfoods, which are breaking records for imports? We uncover myths and false promises of the industry.
1. Avocado, Cashew & Co. - What the Health Boom is Creating
2. Green Lies - The Greenwashing Tricks
3. Food Supplements
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