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Premium Brands at Minimum Wage

45' (GER, ENG subs)
In April 2013, a textile factory in Bangladesh collapsed, burying over a thousand seamstresses under the rubble. It should have been obvious then, if not before: the working conditions there and in other low-wage countries are unacceptable.

In April 2013, a textile factory in Bangladesh collapsed, burying over a thousand seamstresses under the rubble. It should have been obvious then that the working conditions of seamstresses are unacceptable. But discount brands as well as luxury brands exploit and have profited from these circumstances. This report shows how hard seamstresses have to toil for so-called luxury brands, and the role local politicians play in perpetuating the system.

But it's not just the discount brands that have their clothes made in these factories; the luxury brands also have their goods produced here under exactly the same conditions. This report shows how hard seamstresses have to toil for the so-called luxury brands, and the role local politicians play in perpetuating the system. Disguised as buyers for a fictional fashion company, we succeed in getting a behind-the-curtain view of the sewing factories in Bangladesh where luxury brands are produced. Workers report of excessive overtime, physical abuse and wages that are barely enough to survive on. Our research also leads to Myanmar, which could soon emerge as the new address for cheap textile production. Many investors are already getting excited about the low wages and the young and industrious workforce.

Fotos: ©WDR

Original Title: Edelmarken zum Hungerlohn
Year: 2014
Length: 45' (GER, ENG subs)
Resolution: HD
Film by: Rebecca Gudisch, Gönke Harms, Andreas Maus
Produced by: WDR / die story

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  • Screener

    Screener - German with English subtitles
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